As individuals, being vulnerable, especially in combination with reflection, provides a pathway of engagement with ourselves; we can ask important questions, gain deeper insight into our values and dreams, Through introspective exploration, we grow in resilience and depth, and ultimately form a deep understanding of who we are and what’s important to us. As health psychologist, Shilagh Mirgain has said “We can shut down emotionally and let ourselves become hardened by it, or we can grow from the experience.”
As a business, being vulnerable provides a pathway for change and evolving for the better. This period of global vulnerability has been tough, with plenty of risk, uncertainty and exposure. However, these challenges have also provided businesses time to reflect and re-evaluate the way they operate, and the opportunity to adapt and change their practices for the better. Overall, we’ve seen a surge across all businesses sectors becoming more people-centric and environmentally oriented, to design and deliver experiences, services and products that serve and respect humans and the planet alike.
“Companies that adapt their offerings to reflect changing preferences and behaviours demonstrate their desire to listen, understand, and respond to their customers. In the near term, this can help deepen consumer trust in the organization, fostering the kind of bond that can drive future growth and success. Consumers will remember the brands that paid attention and “took care” of them.” – The Future of Hospitality 2020 report, Deloitte
Individuals and businesses have infinite potential to use their vulnerability as a resilience tool; to overcome adversity through deep evaluation and reflection, in order to create new ways of doing and new ways of being. And that’s exactly what we have done here at BELIEVE over the past two years. In the face of ultimate challenges and change, we have turned setbacks into new opportunities and used vulnerability as a force for good. We can’t wait to share our latest updates with you all.
We hope that you all enjoy a restful festive season filled with love, health and happiness. See you in the new year!
Sources
https://www.chathamhouse.org/2020/08/covid-19-teaches-resilience-and-vulnerability-paradox
https://www.uwhealth.org/news/the-surprising-benefit-of-going-through-difficult-times
https://www2.deloitte.com/content/dam/Deloitte/ca/Documents/consumer-industrial-products/ca-future-of-hospitality-pov-aoda-en.pdf
https://hbr.org/2020/03/build-your-resiliency-in-the-face-of-a-crisis
https://www.ted.com/talks/brene_brown_the_power_of_vulnerability